Anvika Privacy Policy

Last updated: April 03, 2025

Welcome to Anvika ("we," "us," or "our"). Anvika is a service provided by Avinya Marketing Solution to help our clients manage leads and business operations. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use the Anvika platform (the "Service"). Please read this policy carefully. By using the Service, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect information necessary to provide and improve the Service:

  • Account Information: When you register for an Anvika account (typically provided via Avinya), we collect information such as your name, email address, and password (stored securely hashed).
  • Client Data / Lead Information: You or Avinya (on your behalf) may input information about your business contacts, leads, deals, and related activities into the Service ("Client Data"). You are responsible for ensuring you have the necessary rights and permissions to process this Client Data within Anvika in compliance with applicable privacy laws. We process this data solely on your behalf to provide the Service.
  • Usage Data: We automatically collect information about how you interact with the Service, such as IP address, browser type, pages visited, features used, time spent, and error logs. This helps us maintain and improve the Service.
  • Cookies and Similar Technologies: We use cookies essential for the Service's functionality, such as authentication and session management. See the "Cookies" section below for details.

2. How We Use Your Information

We use the collected information for the following purposes:

  • To provide, operate, maintain, and secure the Service.
  • To manage your account and provide customer support.
  • To process Client Data according to your instructions and the features you use.
  • To monitor and analyze usage patterns to improve the Service's functionality and user experience.
  • To prevent fraudulent or illegal activities.
  • To communicate with you about your account or important Service updates (e.g., maintenance, security alerts).
  • To comply with legal obligations.

We do not sell your personal information or Client Data.

3. Data Sharing and Disclosure

We may share information under the following limited circumstances:

  • Service Providers: We engage third-party companies (e.g., hosting providers like Vercel/Supabase) to help us operate and maintain the Service. These providers only have access to information necessary to perform their tasks and are obligated not to disclose or use it for other purposes.
  • Legal Requirements: We may disclose information if required by law, subpoena, or other legal process, or if we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
  • Business Transfers: In the event of a merger, acquisition, or asset sale involving Avinya/Anvika, user information may be transferred as part of the transaction, subject to confidentiality agreements.
  • With Your Consent: We may share information for other purposes with your explicit consent.

We do not share Client Data with third parties except as necessary to provide the Service (e.g., hosting) or as required by law.

4. Data Security

We implement reasonable technical and organizational measures to protect the information we process. This includes encryption, access controls, and regular security assessments. However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security. You are also responsible for maintaining the confidentiality of your account credentials.

5. Cookies and Similar Technologies

We use cookies and similar technologies that are essential for the operation of the Anvika platform. These are primarily used for authentication (keeping you logged in) and maintaining your session state. The table below lists the key cookies we use:

CookieTypeDurationPurposePolicy
sb-tsakpsystapsuztrpuqf-auth-tokenStrictly NecessarySession / Persistent (configurable)Maintains user authentication session.This Policy
_vercel_analytics_idAnalyticsSession / PersistentProvides website usage analytics (if enabled).View

You can manage cookie preferences through your browser settings. However, blocking strictly necessary cookies may prevent you from using certain features of the Service, such as logging in. Links to manage settings in common browsers:

For more general information about cookies, visit allaboutcookies.org.

6. Data Retention

We retain your Account Information for as long as your account is active or as needed to provide you the Service. Client Data is retained according to your instructions within the Service or until you delete your account or specific data. We may retain Usage Data and other information for analytical purposes or as required by law, typically in an aggregated or anonymized form. You can request deletion of your account and associated data by contacting us.

7. Your Data Rights

Depending on your location, you may have rights regarding your personal information, such as the right to access, correct, or delete your Account Information. Regarding Client Data you input into Anvika, you are the controller, and we act as a processor. You are responsible for handling data subject requests related to Client Data according to applicable laws. To exercise your rights regarding your Account Information, please contact us.

8. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

9. Contact Us

If you have any questions about this Privacy Policy, please contact Avinya Marketing Solution at:
Email: contact@avinya.co.in

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